Do you get buyers remorse at the online checkout?
I used to think it was just me who spends hours browsing online stores and fillling my basket before ditching everything at the checkout.
But it seems I am far from the only one binning the Balenciaga and chucking the Choos at the last minute (yes net-a-porter is my favourite site for virtual shopping.
New research reveals that customers love to window shop but 87% abandon their baskets before whipping out their credit cards.
Almost nine out of ten shoppers ditch their buys at the checkout and take all the pleasure from the browsing. Customers effectively use online baskets as a 'wish list', according to the findings from marketing company Amaze and the University of Glasgow.
Saves the buyers remorse afterwards.
Shame I can't do the same when I am actually in a real store...
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They are the girls behind the Liverpool Daily Post's guide to fashion and urban living, Style City. Their mission in life: to live stylishly. This is how they (try to) do it....
